That label can help you identify things that you know and like and that consistently fit you. If you buy a pair of Paige jeans, love the cut and fabric, look for them again. Theory cuts very narrow in the hip and seat, so if you have a boyish shape, try them. Need jeans with a higher rise? Try Not Your Daughters Jeans (NYDJ)!
When something works for you, notice the label. Just remember, sometimes it’s not right even if it’s the label you like. At the end of the day…you have to love it!!